How to Find Participants for a Trial Run

Why is a network meeting the best place to get participants for a trial run?

We talked about taking a booth at a networking event, or at least sharing a booth. The booth has to be more than informational in order to help you move your product or service. I have been to many networking events and have walked by hundreds of booths trying to figure out if what they offer applies to me as a business or as a consumer. The most common thing I see is a table with information, a place to put a business card for a draw (collecting their own mailing list) and a series of brochures that I will likely toss when I get home. It is how you get around the typical table at an event that is important. First, most people sit behind the table and offer information. They barely move until you go to take some information and then they pounce all over you. If you want to attract more attention to what you are doing, you must move from behind the table and be extremely interactive with those taking a glance at your wares.

Second, at most booths the participants must take the information from the table without much explanation. It is better to have something that is interactive so that the participant is actually a real participant in your offering. This method will certainly gain their interest in a different way.

Once you have the attention of networking event attendees, you will find more people will want to know what is going on. You have now motivated the audience to sign-up for a trial run and you are able to give them a memory that will last.

Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://www.BlueprintBooks.com

Why Arent You Talking to Me?

Your nonverbal communication talks before you do. Only seven percent... Read More

Write It Down!

Why would you want to write information on paper when... Read More

Network Marketing Secret: On Becoming the ?GoTo? Guy

For years we've been taught to identify ourselves as reps... Read More

Come Home Rich - How to Get the Most out of Your Next Conference

Success in your career depends upon how well you manage... Read More

How to Announce a New Product

How can the introduction of new products affect the way... Read More

How to Make the Most of Those First 30 Seconds

Did you just meet the most important person in your... Read More

Creating Successful Alliances and Partnerships through Networking

Douglas Wilder, former Governor of the Commonwealth of Virginia, and... Read More

How To Make Your Next Networking Event A Success

There are people who are natural born networkers - those... Read More

10 Steps to Successful Networking

"It's not what you know, it's who you know."This old... Read More

Plan for the Event or Flounder

Rather than being there to eat the food and drink... Read More